Starbucks
WDMP

Working closely with the art director, Jon Workman, I helped create a series of press ads to launch the Starbucks Rewards CRM programme. Taking its cue from the handwritten names on the takeaway cups, the creative uses a calligraphic approach. Ruth Rowland who specialises in hand lettering was commissioned to provide the illustration.

I designed and built the master key visuals, before artworking all subsequent press adapts for national press.

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Starbucks
Starbucks

All rights reserved. © Tom Gifford and all respective clients, 2019.
Tom Gifford Limited. Company No. 10034906. Registered office address: Pound House, 62a Highgate High Street, London, N6 5HX, England.

Starbucks
WDMP

Working closely with the art director, Jon Workman, I helped create a series of press ads to launch the Starbucks Rewards CRM programme. Taking its cue from the handwritten names on the takeaway cups, the creative uses a calligraphic approach. Ruth Rowland who specialises in hand lettering was commissioned to provide the illustration.

I designed and built the master key visuals, before artworking all subsequent press adapts for national press.

— Back to home

— Next project

Starbucks
Starbucks

All rights reserved. © Tom Gifford and all respective clients, 2019.
Tom Gifford Limited. Company No. 10034906. Registered office address: Pound House, 62a Highgate High Street, London, N6 5HX, England.